Clean Puppy is the north Altanta area’s premier mobile dog grooming service. Their fleet of mobile salons come equipped with experienced groomers, all natural bathing products and the incredible Furminator, which helps remove dogs’ undercoats and all but eliminate shedding. The entire bathing and grooming process takes place right in the customer’s driveway without the cages, waiting and additional stress on your pet that come with traditional “brick and mortar” groom shops.

With such a unique service, Clean Puppy wanted a unique brand image and messaging platform that would help the company stand apart from other groomers and appeal to their upscale north metro audience. They hired The Zodo Group to help them reach their marketing goals, and a few short weeks later, they had a new logo, tagline, messaging, web site, direct marketing strategies and more.

The web site includes information on Clean Puppy’s services, a multimedia slideshow highlighting the dog-bathing process, photos of real-life “Clean Puppies” and an invitation to sign up for Clean Puppy’s “SudsClub” for monthly news and special offers from the company.

The Zodo Group serves as Clean Puppy’s full-service external marketing department. In additon to launching the new brand, Zodo also handles all the company’s advertising, direct mail, special promotions, email marketing and web maintenance.

Visit Clean Puppy’s ne web site at www.cleanpuppy.com.

This story was posted on Monday, October 30th, 2006.